Motion, Art Direction

2019's TEDxYYC event was about living in the moment. About the acknowledgement of soaking in the event itself, but also about our place in the universe. Along with Frances Motta, we created a visual identity that felt both meditative and engaging. The event's video featured speakers names paired with a design element reflective of the content of their talk: from microbiology, to beer, to affordable housing initiatives, to musical guests, all displayed on Jack Singer Concert Hall's massive screen.

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Client: TedxYYC

Design: Frances Motta

Art Direction: Frances Motta

Copywriting: Frances Motta